Data Science: Driving Business Decisions

Data science extracts knowledge from structured and unstructured data using scientific methods.

The Role of a Data Scientist:

• Collect and Clean Data
• Analyze and Model Data
• Interpret and Communicate Findings
• Develop Data Products

Impact on Business:

1. Customer Experience: Personalization and marketing optimization.
2. Operations: Efficiency and cost savings.
3. Risk Mitigation: Fraud and default prediction.
4. Innovation: New products and services.